978-3-330-04598-9

Cosmetique Asia: Silka Papaya Age Defying Soap

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Summary:

In 2001 Cosmetique Asia Corporation established itself as a new player in the burgeoning cosmetic industry in the Philippines. Guided by its founder Alexander S. Co, who earned his credibility through over 30 years of experience in cosmetic retailing; Cosmetique Asia introduced its flagship brand, Silka papaya line. Before celebrating the company’s first four years, Cosmetique Asia launched JUICY Cologne – the company’s first foray in to the perfume industry. Our aim is to give consumers good quality and affordable products. A commitment intensified with the company initiated intensive and extensive research and development of highly competitive products made from highly effective natural ingredients.

Author:

Pauline Christine Daae R. Solano

Biographie:

Pauline Christine Daae R. Solano - Degree of Bachelor of Science in Business Administration, Major in Marketing Management. The Marketing Management Department, College of Commerce and Business Administration, University of Santo Tomas.

Number of Pages:

116

Book language:

English

Published On:

2019-04-30

ISBN:

978-3-330-04598-9

Publishing House:

LAP LAMBERT Academic Publishing

Keywords:

SOAP, Cosmetic Industry, Selected Product/Brand, Market Segment, Market Growth, Market Shares, Product Seasonality, Sales Mix, Distribution network

Product category:

BUSINESS & ECONOMICS / General