In 2001 Cosmetique Asia Corporation established itself as a new player in the burgeoning cosmetic industry in the Philippines. Guided by its founder Alexander S. Co, who earned his credibility through over 30 years of experience in cosmetic retailing; Cosmetique Asia introduced its flagship brand, Silka papaya line. Before celebrating the company’s first four years, Cosmetique Asia launched JUICY Cologne – the company’s first foray in to the perfume industry. Our aim is to give consumers good quality and affordable products. A commitment intensified with the company initiated intensive and extensive research and development of highly competitive products made from highly effective natural ingredients.
Pauline Christine Daae R. Solano
Pauline Christine Daae R. Solano - Degree of Bachelor of Science in Business Administration, Major in Marketing Management. The Marketing Management Department, College of Commerce and Business Administration, University of Santo Tomas.
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LAP LAMBERT Academic Publishing
SOAP, Cosmetic Industry, Selected Product/Brand, Market Segment, Market Growth, Market Shares, Product Seasonality, Sales Mix, Distribution network
BUSINESS & ECONOMICS / General