This textbook contains 18 Chapters like; information systems, Qualitative controls & assurances, Human resource management, competitive authorities, Internet of Things (IoT), Channels for distributions etc. At the end of each chapter of the text book there is a relevant case study, which helps students for better and practical understanding of the chapter. The textbook is intended for students of Undergraduate and Postgraduate courses related to pharmaceutical management and general management, as well as for academicians, managers and specialists in the pharmaceutical sector.
Pradhyuman Singh Lakhawat
Dr. Pradhyuman Singh Lakhawat is working as Assistant Professor in Department of Business Studies, He have earned his PhD in Management, MBA (Gold Medalist), UGC_NET three times qualified and published one book, more than 22 national and international papers. Dr. Poonam Singh, PhD in Management, MBA and UGC-NET-JRF qualified.
Number of Pages:
LAP LAMBERT Academic Publishing
Pharmaceutical Industrial Management, Pharma Marketing, General Management
BUSINESS & ECONOMICS / Production & Operations Management